Dealer Insider Tips: Ford Rebates Explained
Insider Ford Rebate Tips at Bill Brown Ford
Some of the most asked questions our Bill Brown Ford Sales Consultants receive include, “What are Ford Rebates? How do Ford Rebates work? What Rebates is Ford offering? And how do I know if I’m eligible to receive them?” Listen in as Sales Development Manager Dan & Sales Assistant Melissa give us insider details and explain how Ford Rebates work, like February’s Truck Month Accessory Cash and more!
What Are Ford Rebates?
We offer a diverse range of high-quality and reliable vehicles at Bill Brown Ford in Livonia. As the #1 Ford Dealer in the world with the largest inventory of new Ford vehicles in Michigan, we provide monthly incentives, including rebates, to ensure our customers get the best possible price. The most common type of Ford Rebate is a cash back offer applied to the purchase price, reducing the total amount and your monthly payments. Below, Bill Brown Ford Sales Development Manager Dan and Sales Assistant Melissa provide insider automotive tips to help you get the most out of available rebates and incentives when you lease or purchase your next new Ford!
February Ford Lease Specials & Incentives
How Do Ford Rebates Work?
Melissa: We’re getting a lot of questions from our customers about where they can go to find Ford Rebate offers, whether they are real, and how to use them to get the best deal.
Dan: So first things first, where to find them? The easiest thing to do is go to billbrownford.net. We provide all monthly lease specials, finance deals, and rebates for easy customer access. People can also visit Ford.com.
Melissa: Another question people have is, when rebates go out, do these rebates apply to everyone?
Dan: Not necessarily. There will be certain situations that will apply to different customers. For example, if you’re coming out of a lease and releasing a vehicle, you get rebate X. If you’re buying a vehicle and just trading a car in, you might not qualify for that rebate, and so on. That is why we ensure to have available offers on the site. Since they are changing month to month, keep your eye out for new offers. Always ask your sales associate about a potential rebate, even if not listed on the site yet, to ensure you capitalize on every possible discount.
Melissa: So another big concern customers have is can dealers withhold a rebate to benefit the dealership rather than the customer?
Dan: That’s a good question because it’s two answers, yes and no. Right? It’s not necessarily the dealers trying to steal rebates and hold them in for profit. But the big thing is they could use it as a negotiating tactic. Say you want to be at $350 a month, and you guys are going back and forth. He can get you there suddenly, but he was just holding out on that extra $1,000 rebate in his pocket he knew you didn’t know about. Making it feel like you won the better deal when you actually qualified for the discount from the start.
Dan: So that’s a little insider trick. Make sure you know going in, “I get X amount of rebates.” You see that on your purchase order. And then, if you’re negotiating or trying to get a better deal or doing that type of thing, you’ll know you are getting the right deal and not tricked into thinking you are.
Melissa: So if you come to Bill Brown, we will do our best to do all of that for you.
Dan: We’re the #1 Ford Dealer in the world for a reason. We have a long history of loyal customers who have come back to us for years because we genuinely work to get them the best price possible with zero games. We make sure we double-check everything, and we make sure that the customer gets every penny.
Melissa: What if there’s a rebate that’s maybe missed during the vehicle purchasing process?
Dan: I mean, I like to think I’m perfect, but if that happens, we have people in the office that double-check every deal that goes through and make sure if you were eligible for this $250 additional rebate that maybe wasn’t there at the time or we just missed, we refund the customer directly.
Melissa: Are there any Ford rebates going on this month?
Dan: Yes, February is Ford truck month, and a $500 accessory cash rebate is kicking in for F-150s. So if you are in the market for a new truck, now is the best time to buy one. Plus, with the $500 free cash, you can upgrade the bed liner or whatever other accessory you want. But deals pop up like that every month, So make sure you’re watching us.
Best Ford Rebates at Bill Brown Ford in Livonia, MI
Get the best deal on a new Ford model, including the best Ford Truck Month deals this February. Ford Truck Month celebrates the power and innovation that come with the Ford brand, and at Bill Brown, we have over 220+ new trucks ready for delivery. Enjoy a seamless car-buying experience with the help of a personal sales associate who will work with you to get the best deal possible. Check out our TrueView™ Inventory to explore available models and schedule a test drive today. Contact us with any questions on our current rebates, lease specials, finance deals, and other cash incentives. Whether you’re a professional in need of a new Super Duty or an adventurer looking for a Bronco Sport, we have a Ford truck, SUV, EV, or Van for you. Take advantage of our great deals and incentives today at Bill Brown Ford, your local Michigan Ford dealer.
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