Comparing The 2024 Ford Bronco vs. Jeep Wrangler Specs

April 15th, 2024 by

Bronco Inventory on the lot at Bill Brown Ford in Livonia, MI

Ford Bronco vs. Jeep Wrangler—Save $1000 When You Trade In Your Jeep At Bill Brown Ford This April

Whenever the term “off-road SUV” comes to mind, the two vehicles that stand out are the 2024 Ford Bronco vs. the 2024 Jeep Wrangler. Known for their rugged build, brute power, and world-beating off-road capability, they offer a smooth and commanding ride, giving you the confidence to venture off the beaten path in comfort and style.

When comparing the specs for each model, the Bronco and Wrangler clearly dominate the toughest terrains with their high-tech suspension, robust 4×4 system, impressive ground clearance, and trail-ready technology. However, each model is still uniquely different. Determine which model is right for you as we break down the specs for the 2024 Bronco and Jeep Wrangler. 

This month, at Bill Brown Ford in Livonia, Michigan, you can get $1000 off your new 2023/2024 Bronco or Bronco Sport when you trade in your Jeep. This offer is available for both retail purchases and leases. Take advantage of our April Ford Incentives and shop our TrueView™ Inventory today, with over 100 new Bronco Models available on our lot. 


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Ford Bronco vs. Jeep Wrangler Performance

The 2024 Bronco comes with three powerful engine options. The standard 2.3L I-4 delivers 275 hp and 315 pound-feet of torque and can be mated with either a seven-speed manual or a 10-speed automatic transmission. If you crave more power, upgrade to the 2.7L V6 that produces 315 hp and 410 pound-feet of torque. Standard on the Bronco Raptor, the 3.0L V6 offers the most muscle, powering your desert runs with an incredible 418 hp and 440 pound-feet of torque. Both V6 engines are coupled to a 10-speed automatic transmission, and four-wheel drive is standard across the entire Bronco lineup.

The 3.6L V6 is a base engine in the 2024 Wrangler lineup, providing drivers with 285 hp and 260 pound-feet of torque. The available 2.0L I-4 makes 270 hp and 295 pound-feet of torque. The most potent 6.4L HEMI V8 sits under the hood of the Rubicon 392, which generates an astounding 470 hp and 470 pound-feet of torque. The entire Wrangler lineup has four-wheel drive as standard, and the engines can be linked to a six-speed manual or an eight-speed automatic transmission.

Ford Bronco vs. Jeep Wrangler Dimensions

The 2024 Bronco features a flexible cargo area with plenty of storage space for all your gear and belongings. The two-door variant offers 22.4 cubic feet of room with the second row in place and 52.3 cubic feet when the rear seat is reclined. The Wrangler falls slightly behind, with the two-door version providing 12.9 cubic feet behind the second row and 31.7 cubic feet behind the first.  

The four-door Bronco boasts 35.6 cubic feet behind the rear seats and 77.6 cubic feet with those seats folded, compared to the Wrangler’s 31.7 and 72.4 cubic feet, respectively.

Ford Bronco vs. Jeep Wrangler Towing Capacity

Despite being more off-road focused, both SUVs offer excellent towing potential, enabling you to bring everything you need to make the most of your adventures. The 2024 Bronco can tow as much as 3,500 pounds in its standard configuration. This figure jumps to 4,500 pounds with the Raptor trim that embraces a mighty 3.0L EcoBoost V6 engine. The towing capacity for the 2024 Jeep Wrangler maxes out at 5,000 pounds, enough to easily haul a camper or a boat.

Ford Bronco vs. Jeep Wrangler Interior Features

Whether tackling challenging off-road trails or driving through city streets, the Bronco’s durable and tech-forward interior keeps you comfortable, engaged, and connected. The cloth, vinyl, or leather seats provide maximum comfort and support, and the SYNC 4 with 12-inch LCD Capacitive Touchscreen makes connectivity a breeze. Wireless Apple CarPlay and Android Auto are standard throughout the lineup, and features like the 8-inch Color LCD Instrument Panel, Leather-wrapped Steering Wheel, FordPass Connect, and optional Bang & Olufsen sound system and Wireless Charging Pad elevate your driving experience to new heights. 

As soon as you step inside the Wrangler, you’ll find a great balance of practicality and convenience. Rugged materials give the cabin a nice and sturdy feel, and the ergonomic dashboard layout puts all the controls at your fingertips. The 12.3-inch touchscreen, with the new Uconnect 5 infotainment system, takes center stage, offering seamless smartphone integration and easy access to your favorite apps. Apple CarPlay, Android Auto, and cloth upholstery all come standard, with higher trims adding a 7-inch digital cluster display, remote start, keyless entry, leather-wrapped steering wheel, heated front seats, premium sound system, and 4G LTE Wi-Fi hotspot.

Ford Bronco vs. Jeep Wrangler Safety & Driver Assistance

The 2024 Ford Bronco encompasses more standard safety and driver-assist features than the 2024 Jeep Wrangler. Each Bronco trim comes equipped with Ford Co-Pilot360 technology, which keeps you and yours protected on every adventure thanks to features like Auto High-Beam Headlamps, BLIS with Cross-Traffic Alert, Lane-Keeping System, Pre-Collision Assist with Automatic Emergency Braking, and Rear View Camera.

The 2024 Jeep Wrangler’s standard safety equipment includes a ParkView Rear Backup Camera and first-row and second-row side curtain airbags. Other available advanced safety features include a Park-Sense Rear Park Assist System, Automatic High‑Beam Headlamps, Blind Spot Monitoring, Adaptive Cruise Control, and Forward Collision Warning.

2024 Ford Bronco For Sale In Livonia, MI

This April 2024, Bill Brown Ford is excited to offer Metro Detroit residents an exceptional opportunity to upgrade their ride with a new Ford Bronco. Our Livonia, Michigan dealership proudly showcases an extensive selection of over 1,400 new Ford vehicles, including 100 Bronco Trim models. Whether you’re looking to lease or buy, our exclusive Ford deals this spring make it the perfect time to enhance your driving experience.

Enjoy competitive leasing offers on the 2024 Ford Bronco Big Bend 4DR. Choose from two attractive options: a monthly payment of *$487 for 36 months with $2,800 cash due at signing, or opt for a *$560 monthly payment for 36 months with $0 due at signing. Customers who trade in their Jeep can also save $1000 on their retail purchase or lease. These deals are designed to accommodate your budget and lifestyle preferences.

To view our entire inventory, visit our TrueView™ Inventory online. This intuitive system lets you explore our in-stock vehicles ready for immediate lease or purchase. Select any Bronco model that catches your eye and click the “Test Drive” button in the upper right-hand corner of the page to schedule your visit.

Our knowledgeable sales team is committed to providing the most competitive lease deals in Michigan and is eager to assist you in finding the perfect Ford SUV. Visit us at Bill Brown Ford and let us help you spring into savings with a new Ford Bronco. We look forward to enhancing your vehicle shopping experience and guiding you every step of the way.

*MSRP $44,315 *All prices include a/z plan with all factory/conquest/renewal/loyalty rebates to dealer. No plan, renewal or loyalty slightly more. plus tax, plates, title, license, registration, and finance charges. Residency restrictions apply.  Call dealer for details. Pictures may not represent actual vehicles. Expires 4/31/24.


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