The 2023 basic Bronco model offers a thrilling drive with minimal extras. It has a turbocharged 2.3-liter EcoBoost 4-cylinder engine or an optional 2.7-liter EcoBoost V6. The 2-door Bronco comes with a standard 7-speed manual, while the 4-door or V6 models come with a 10-speed automatic transmission.

The 10-speed automatic with the 2.3-liter engine includes Trail Control and Trail Turn Assist, and opting for the 2.7-liter V6 adds Trail One-Pedal Driving. The Bronco has a standard part-time 4WD system and three drive modes, with a full-time 4WD system available. Available G.O.A.T. Modes for the Terrain Management System include Normal, Eco, Sport, Slippery, and Sand. Available packages include the Sasquatch Package.

The 2023 Big Bend model builds on the base Bronco, adding Mud/Ruts to the already available Normal, Eco, Sport, Slippery, and Sand G.O.A.T. Modes. It comes with a standard 2.3-liter EcoBoost engine, LED fog lights, a Bronco grille script, 17-inch tires with 32-inch all-terrain tires, rear privacy glass, and a leather-wrapped steering wheel.

In addition to the Sasquatch Package, the Big Bend trim model also offers the Mid Package as an option, which includes features like a 90-day trial of Connected Navigation, heated front seats, keyless entry, dual-zone automatic climate control, rear parking, and remote start.

The 2023 Black Diamond builds on the Big Bend model with several features, including powder-coated steel front and rear bumpers, bash plates, and 17-inch black steel wheels. It also includes auxiliary switches, rubber flooring with drain plugs, marine-grade vinyl seat covers, and Molle webbing on the back of the front seats. 

The Terrain Management System in the Black Diamond model adds the Rock-Crawl G.O.A.T. Mode. The options and packages available for the Black Diamond model are the same as for the Big Bend.

The 2023 Outer Banks model is equipped with all the standard features of the Big Bend, along with the Mid Package, LED headlights and taillights, 18-inch wheels with 32-inch all-terrain tires, and powder-coated tube steps. Other features include Intelligent Access, Trail Turn Assist, and an Available 360-degree camera. Optional packages available include the High and Lux packages. 

The High Package offers a 12-inch touchscreen, 360-degree camera, front parking sensors, and side mirrors with LED approach lamps. It also comes with the SYNC 4 system.

The Lux Package adds adaptive cruise control, a 10-speaker B&O sound system with a subwoofer, upgraded 3-year Connected Navigation services, Evasive Steering Assist, wireless charging, a heated steering wheel, and Smart Charging USB ports. The Lux Package requires the High Package.

The 2023 Badlands, built for off-road enthusiasts, features a robust upgrade over the Big Bend’s standard equipment. The Badlands model includes exterior features such as steel bumpers, bash plates, rock rails, tow hooks, and 17-inch aluminum wheels with all-terrain tires. Inside, it has auxiliary switches, vinyl seats with Molle straps, a rubberized floor with drain plugs, and LED headlights with signature lighting. 

For enhanced performance on off-road terrain, it has the High-Performance Off-Road Stability Suspension system with Bilstein dampers and G.O.A.T. Modes for Normal, Eco, Slippery, Mud/Ruts, Sand, Rock Crawl, and Baja. The 2023 Badlands also offers the Mid, High, Lux, and Sasquatch packages.

The 2023 Wildtrak takes the Bronco’s performance to the next level with its EcoBoost V6 engine and the Advanced Automatic 4WD system. Built on the Outer Banks model, it includes a full-size spare tire, a Wildtrak hood design, HOSS 3.0 suspension with Fox internal bypass shocks, a powder-coated front steel bumper, bash plates, and a heavy-duty Performance steering rack, and tie-rod ends.

The G.O.A.T Modes of the Wildtrak include Normal, Sport, ECO, Slippery, Mud/Ruts, Sand, and Baja. The Wildtrak comes with the Sasquatch Package with the option of either High or Lux Packages as optional equipment.

The 2023 Bronco Everglades is a four-door model equipped with the 2.3-liter EcoBoost engine, Advanced On-Demand 4WD, and a 10-speed automatic transmission. The Everglades, built on the Black Diamond trim, has added features such as bolt-on front and rear fenders, a modular bumper with winch capabilities, an air intake snorkel, and LED headlights.

It also comes with the hardtop as standard and has the option of dual hardtop/soft top. The Everglades comes with all the features of the Mid and Sasquatch Packages, plus vinyl seats, a 12-inch infotainment touchscreen, and a full-size spare tire.

The 2023 Raptor is the top-of-the-line model in the Bronco lineup, boasting a sturdy boxed steel frame, 13.1 inches of ground clearance, and a fortified HOSS 4.0 suspension system with Fox live valve semi-active dampers optimized for race-ready performance. Powering the Raptor is a potent 3.0-liter EcoBoost V6 engine delivering 418 horsepower and 440 lb-ft of torque, fitted with a 10-speed automatic transmission and On-Demand 4WD system.

Available only as a 4-door model, the Raptor comes standard with a hardtop and features heavy-duty front and rear bumpers, full-vehicle steel bash plates, high coverage fender flares, rock rails, and a reinforced swing gate, all designed to increase its off-road capabilities. Its upgraded tow kit also raises its towing capacity to 4,500 pounds.

Distinguished by its unique body parts, including its hood, taillights, and removable fenders, the Raptor’s interior is equally impressive with vinyl seats, Raptor-branded badges, and floor liners, and the option for leather seats, a 10-way power driver’s seat, and an 8-way power passenger seat. The Raptor is equipped with the standard Mid and High Packages and the available Lux Package and features a 12-inch digital instrument cluster.

The 2023 Heritage Edition is inspired by the original Bronco and features retro styling with plaid seats, white wheels, and a white grille with red BRONCO lettering. It is built on the Big Bend model and comes with the Mid Package and Sasquatch Package included, as well as a white hard top.

The Heritage Limited Edition takes the Badlands trim as its base and infuses a touch of nostalgia with leather and perforated plaid seats and a unique luxurious steering wheel. This edition comes equipped with the 2.7-liter EcoBoost V6 engine and includes the Mid Package and the High, Lux, and Sasquatch Packages.

Despite its rugged exterior, the 2023 Ford Bronco's interior is equipped with the latest technology. The SYNC 4 Infotainment System provides cloud-connected navigation and alerts for traffic and weather, and regular software updates allow for improving existing features and adding new ones. The Bronco is the only Ford vehicle to feature the FordPass Performance app, which includes off-road navigation that will enable you to explore trails and uncharted territory. 

The FordPass Performance app also lets you record and send video and vehicle telemetry data directly to your phone to capture and share your off-road adventures. Whether tackling rugged terrain or cruising through the city, the Ford Bronco has the technology to keep you connected and informed. Other off-road features include:

Trail Control: Available only on automatic transmissions, Trail Control functions as an off-road cruise control at low speeds.

Trail Turn Assist: To help in low-speed, technically challenging off-road turns, the Bronco can apply negative torque to the inside rear wheels to help reduce its turning radius.

Trail 1-Pedal Drive: Available only on automatic transmissions, this feature makes braking intuitive. Just lift your foot off the gas to come to a complete stop.

G.O.A.T. Modes, standing for "Go Over Any Terrain," the G.O.A.T. allow for current terrains to be specified, such as Slippery or Sand. In return, the Bronco will adjust various settings in the SUV to give the best driving performance. Five G.O.A.T modes come standard on every Bronco, with more to upgrade on specific models. 

Normal: Default mode that provides a more conservative drive. It's perfect for getting groceries or dropping your kids off at school.

Eco: Helps you maximize your fuel economy.

Sport: For a more sporty feel, this mode locks in 4 automatic and changes the throttle response for your drive.

Slippery: Great for less-than-ideal conditions, such as rainy weather. This mode also locks in 4 automatic.

Sand: The perfect balance of wheel spin and wheel grip. It locks your rear differential and puts your Bronco in 4 high.

*Rock Crawl, Baja, and Mud/Ruts modes are available on certain Ford Bronco trim models.

The new HOSS 3.0 suspension system is offered as standard equipment on the 2023 Bronco for Wildtrak trims. This upgraded suspension includes Fox 2.5-inch internal bypass dampers, the Ford Performance Severe-Duty upgraded steering rack from the Bronco Raptor, upgraded inner and outer tie rods, a rear stabilizer bar, and off-road competition-inspired spring rates, among other upgrades. These enhancements ensure that the 2023 Bronco is equipped to handle even the toughest off-road challenges in Michigan.